Social Media 101: Giving Creatives The Power To Do More With Less / by Tomika Steele

Following sold out workshops on the Gold Coast, The Power-Up Series is back with a bang in 2017, this time helping creatives fire up their online profiles with a fun, information-packed social media session, Saturday, 25 February.

Tailor-made for creatives, the three-hour workshop is designed to help artists unleash their social media extrovert, with tips and tricks you can implement immediately to see any online profile on its way from mediocre to maestro, without spending a bomb.

“From the how to’s of strategic communication, creative fan engagement, getting the best bang for your social media buck to implementing effective campaigns, this workshop is about helping creatives get their social media game on,” said Samantha Morris, editor of Blank GC and director of Gold Coast Music Awards.

“Kicking arse on social media is essential for growing your fanbase, raising your industry profile and attracting opportunities you’d only dreamed of.”

Presented with media and marketing expert, Kylie Cobb of Kitty Kitty Bang Bang, the workshop will give insights from “both sides of the music media coin”.

“It’s about understanding the mechanics of social media, as well as the value it offers to all parties - media outlets, fans and friends - to unleash your social media beast in a way that enhances your business. We know it’s in there. And we’ll help you find it!” said Cobb.

Creatives ready to earn more fans, make more money and attract better opportunities by smashing it on social media will love The Power-Up Series’ Social Media workshop.

Unleash Your Inner [Social Media] Extrovert
Saturday 25 February | 10AM - 1PM
Gold Coast, Venue TBA
Cost: $69 per person early bird, $79 full price


SAMANTHA MORRIS - Marketing / Journalism / Sustainability

Recognized as one of the Young Australians of The Year in 2001, Editor of Gold Coast's cultural street press Blank GC and founder of the Gold Coast Music Awards, Samantha Morris is no stranger to the power of an industry profile. Sam is an exceptionally well-established and respected marketing and sustainability expert, with over 20 years experience consulting to conservation and community groups on the Gold Coast as Wombat Creative. Known for her alternative voice and fondness for all things music, whiskey and culture, Sam is now all but exclusively working as a writer, editor and consultant to creative projects.


KYLIE COBB - Publicity / Marketing / Music Journalism

Recently hailed by ABC Brisbane as one of the leading women behind Australia's booming music scene, Kylie Cobb a.k.a Kitty Kitty Bang Bang is hell-bent on powering-up creatives with strategic, creative publicity, marketing and graphic design. With degrees in International Business and Education, a spell as a primary school teacher, six years in corporate marketing, specialist training with one of Australia's leading investigative journalists and three years devoted to the music industry, Kylie is fast becoming a go-to media and marketing expert. Kylie also shares her insights, tips and more as a monthly music columnist in independent street-press, Blank GC and writes for Australia's premier online music news source, Tone Deaf.

What The Power-Up Series Workshop Participants are Saying

“Fantastic workshop. I know and use social media but the workshop gave me better direction on how to stop messing about and use it correctly.

— Jill.

“The benefit of the Power-Up Series Social Media course should be shouted from the rooftops - brilliant work Samantha and Kylie.

— Tara, Harry J Hart Music.

“Thanks Kylie and Sam for sharing your wisdom and inspiring the pants off me!!!”

— Jules, musician

“Picked up some great notes on marketing and mainly a big kick up the butt to get my shit together thank you! Well worth the $.

— Jax, musician

““I learnt some pretty freakin’ awesome tools that are helping me get off my butt and put myself out there...I’m totally creating a bangin profile now!”

— Jean Claire Martin, Photographer

““No words to describe accurately just how excited and uplifted I felt after this brilliant workshop.”

— Andrew, film producer


Sam and Kylie are available for comment, interview and/or photographs. Approved photographs for immediate use below.



Bookings & more information:
Instagram: @the_powerup_series


Tomika Steele | | 0402 087 030